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Written by Menswear Model
20th January 2021
/ In Dialog with Mychael Owen of All the time Put on Purple
All the time Put on Purple hand knitted jumpers and scarves was based by a founder with 20 years’ expertise as a world award-winning furnishings and model designer. Mychael Owen added to his design-and-make credentials by spending four years working with the UK’s greatest clothes makers, utilizing the world’s greatest supplies. He explored many clothes classes earlier than lastly focussing available knits that are traditional, seasonless British designs that final a lifetime. Labels are woven from commissioned art work by Finnish artist Erica Akerlund, and each bit is hand numbered and signed within the order it’s made.
In a current episode of the MenswearStyle Podcast we interviewed Mychael Owen, Founding father of All the time Put on Purple about his background in furnishings design and model consultancy. He gave all this up for a brand new problem inside the clothes business, working alongside a number of the greatest British makers round. He shortly fell in love with hand knits, which is the important thing focus of his knitwear model which champions downtime. Our host Peter Brooker and Mychael additionally chatted in regards to the which means behind the color purple, the limited-edition enterprise mannequin, gradual style, and the way the worldwide pandemic has affected the enterprise.
“I scoured the world to search out the perfect and most luxurious hand knits I may presumably discover, and I could not discover one. So, I created a hand knitted model which makes jumpers in very small portions of not more than 300 a yr. After I was in my teenagers my mum knitted me an enormous cardigan. Folks of a sure age will most likely know what I imply by a Starsky Cardigan, and I all the time keep in mind it made me really feel secure and nurtured. Now we have all heard the time period Gradual Vogue, however with All the time Put on Purple, individuals are basically going to present individuals the promise of a jumper or a shawl that is being hand knitted for them over quite a lot of weeks, and it makes completely no distinction to the consumer base. I work with Britain’s greatest knitters and we have created the design to be gender impartial in a really particular form. The imaginative and prescient I set myself was to provide the very best handknits on the earth, comprised of 100% Italian Merino which is the very best merino wool on the earth. Our clients have fallen in love with what we’re making an attempt to do as a result of we’re making an attempt to vary the way in which individuals purchase garments. 90% of the garments that we personal, we do not put on with any regularity in any respect. Nevertheless, our knits will final a lifetime and we we have additionally promised to purchase again any jumper or scarf, without end. We then refurbish them with an organization known as Garments Physician based mostly in London.”
It is a shortened transcribed edit of episode 104 of the MenswearStyle Podcast with Mychael Owen, Founding father of alwayswearred.com. You possibly can hearken to the total model beneath or hear on Apple Podcasts, Spotify, or your favorite podcast participant.
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